App & Web
BoriGo. One place to discover everything local in Puerto Rico.
The client wanted a platform where people could find everything Puerto Rico has to offer: services, volunteering, nature, emblematic places. That information is hard to discover online: search and social tend to show only the most famous spots. BoriGo's goal was to centralize everything local in one place. We designed and built the mobile app (Android and Apple), from design and strategy through user flows, testing, and store launch, plus a web page that explains BoriGo, allows downloads, and lets visitors search the same content while encouraging them to download the app for a more personalized experience. The app includes an interactive map and marketplace.
Design, strategy, user flows, testing, and launch of a mobile app and web experience that centralizes what's local (services, volunteering, nature, emblematic places) beyond what Google and social media surface.
The problem: local Puerto Rico is scattered and hard to find
Finding everything that Puerto Rico has to offer (services, volunteering, nature, emblematic places) is difficult on Google and social media. Usually only the most popular or famous results show up. The client wanted to centralize all of that local content in one place so people could discover it easily.
Design, strategy, user flows, testing, and launch of a mobile app and web experience that centralizes what's local (services, volunteering, nature, emblematic places) beyond what Google and social media surface.
The solution: a mobile app and a web presence
We took the project from design and strategy through user flows, testing, and launch. We built a mobile app for Android and Apple that puts local discovery at the center, with an interactive map and marketplace. We also created a web page that explains what BoriGo is, allows users to download the app, and offers the same search as in the app, while guiding visitors to download for a more personalized experience.
Design, strategy, user flows, testing, and launch of a mobile app and web experience that centralizes what's local (services, volunteering, nature, emblematic places) beyond what Google and social media surface.
What we delivered
Full product delivery: design, strategy, user flows, QA, and launch on both app stores. A supporting web experience for discovery and downloads. One cohesive place to explore what's local in Puerto Rico.
Discover places, services, and events in Puerto Rico on BoriGo, or download the app for the full experience.